Longietti applauds $17 million grant to boost state tourism

Encourages Mercer County to tap funding for local destination marketing

HERMITAGE, Dec. 15 – State Rep. Mark Longietti today praised news that the Wolf administration will allocate more than $17 million in American Rescue Plan Act funding to expand the state’s tourism industry, and he encouraged Mercer County to apply for some of those dollars to bolster local tourism marketing efforts.  

Longietti, D-Mercer, said the grant money – which comes from the U.S. Department of Commerce’s Economic Development Administration – includes $10 million to create advertising opportunities for destination marketing organizations.

“This new infusion of funding for destination marketing is a terrific opportunity to boost our own local tourism marketing efforts,” Longietti said. “I encourage groups like Visit Mercer County PA to compete for those dollars, which will help draw more visitors to our area. With natural attractions like the Shenango River, recently named ‘2021 River of the Year,’ Mercer County has so much to offer, and this new funding promises to give local marketing efforts greater reach.”

Longietti said that in addition to the $10 million earmarked for destination marketing, the grant includes $6.8 million to attract new visitors and residents to the state and another $250,000 to protect outdoor recreational assets.

The grant is administered through the Pennsylvania Tourism Office at the Department of Community and Economic Development.

The $17 million award is part of $510 million directed through EDA’s Travel, Tourism & Outdoor Recreation program, which is focused on accelerating the recovery of communities that rely on the travel, tourism, and outdoor recreation sectors.

More about the funding is available here.